Group Dynamics Basics for Coaches

Running groups is very important for coaches both for the economics of their practice (you can earn more per hour, on average in a group than you can individually) AND for marketing…because it’s easier to sell a group coaching program to new prospects. That’s because group programs more easily lend themselves to a defined set of benefits with a clear beginning and end…sold for a very concrete and finite price.

The first thing a new coach needs to learn about group dynamics is how to gracefully handle the “runaway” member who tries to take over. My darling wife and partner Dr. Sharon Livingston has run more than 7,000 groups with more than 60,000 unique participants… so who better to turn to for this valuable first lesson? Just right click the image and “save as” to download. And then consider enrolling in our coaching program so you can work directly with us!

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